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What is CCPA

CCPA- California Consumer Privacy Act

Comprehensive privacy legislation in California grants consumers certain personal rights. It imposes obligations on businesses that collect, process, or sell consumer data.

As per this act, businesses must notify customers about the uses of their data and give them the option to control whether or not their data is shared. Customers specifically have the right to inspect, remove, and refuse to have their data sold to outside parties. As of January 2020, the majority of enterprises doing business with California businesses or workers are subject to the California Consumer Privacy Act (CCPA).